At roba, we have been a family-owned business for almost 100 years – now in its fourth generation, with the fifth already waiting in the wings.

What unites us is our passion for creating spaces where children can grow up safely – and where parents feel well taken care of.

As experts in children's rooms, we support families with heart, mind, and a sense of responsibility – and with well-thought-out solutions for life with a child.

Our product range spans from innovative children's furniture to lovingly designed textiles and educational wooden toys. Whether it's charmingly crafted furniture, creative play ideas, or cozy textile products: we design spaces where children can safely grow up, sleep, play, and thrive.

We stand for tested safety, certified materials, and sustainable production – recognized by quality seals such as TÜV, FSC®, GOTS, and the Blue Angel.

The trust parents place in us is also reflected in our award as the "Favorite Brand of Young Families" (granted by a renowned parenting magazine, category: children's furniture). In 2025, we also received the PLUS X AWARD for outstanding brand quality.

We are parents, grandparents, and responsible entrepreneurs ourselves – and we personally stand behind everything our brand represents. Just like Robert Baumann, who laid the foundation in 1927, we continue his life’s work with passion, groundedness, and a forward-looking vision.

Our retail partners are an important part of our mission: Together, we create children’s rooms that are more than just spaces – they are living environments.

Warm regards,
Your Thimm & Wiegand Families